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Direct mail marketing, in plain words
Direct mail marketing guides for local businesses of every kind. What a direct mail campaign really costs, which sizes qualify for EDDM, which offers get calls, and when to mail. One new post a month.
How much does EDDM cost in 2026?
Postage, printing, and the all-in price per home, with worked totals for 1,000 to 5,000 homes.
Seasonal direct mail calendar by industry
Which months real estate, churches, lawn care, dental, HVAC, and restaurants usually mail.
Door hangers vs postcards
Cost per home, labor, and coverage for both, side by side.
EDDM postcard sizes
Why a 4 x 6 card does not qualify, and how 6.25 x 9, 6.25 x 11, and 8.5 x 11 compare.
Postcard offers that work
How to write an offer that gets a call, with examples for different local businesses.
Coming soon posts are planned topics and are not published yet.
Ready to mail instead of read?
Plan your routes free. See home counts and the full price before you decide.